Me and my friend were bullshitting the other day and I suggested to him that we start a company (yes I know this is AntiWork, hear me out lol).
The company would actually be a non-profit but it would be disguised as your run of the mill, greedy corporate giant. The company would run a luxury brand and market itself to the ultra wealthy, selling goods that have very high profit margins.
But rather than the money going to the shareholders, it would be redistributed and donated. The company would in reality be a complete troll, similar in stature to Supreme and Balenciaga, where everyone but the elites would realize that it's just a complete troll.
We could even do colabs. An exclusive collaboration with Hanes on a product called “Literally a Hanes T-Shirt”. It would be a super limited run and we would charge $500 per T-shirt (though you would get a wood hangar with it).
Thoughts?