The thing I hat about it is that they always make it seem like not getting a sale is entirely your fault as if people don't have minds of their own to decide if they want something or not. Like I have some type of omnipotent ability to control people's mind to buy their products. Most of the time customers are just calling for questions with zero intention to actually purchase the product, hell, most will straight up say they're not buying anything but just want to know something.
I work from home so we have to disposition our calls and have a 70% conversions rate. So if a customer calls with just questions and we disposition as that, their system automatically counts that against us. Gonna have to find another job