Why do people think a company can just raise prices?
Usually it’s said as an excuse for low wages. “If a company has to raise its wages, it’s prices will go up!”
But like, that’s not how that works right? Just think about it for a minute. Do you think if any company could raise profits just by raising prices, they wouldn’t have done that already? If I’m selling X product for 4$, but could make more money for 5$, I’d sell it for 5$. If I’d lose too many sales to make more profit selling it for 6$, I won’t.
How does raising any business expenses change this at all? It’s still not going to be any more profitable to raise the price. Raising prices isn’t just some magical way to increase revenue every time cost goes up. The only wait to actually increase revenue, is to perfectly balance price and demand. Your business cost has absolutely nothing to do with either of those factors.
Stop using raising prices to fight against raising wages.